Big Fish Games on Facebook, Twitter, and Youtube

Big Fish Games is the world's leading online destination for games and interactive entertainment. The company is based in Seattle, Washington. They have several kinds of business including distribution of downloadable casual games, free online browser games, game development and licensing, and most recently a social networking site for casual game players to share opinions and information about games. Their games are in PC and MAC platforms, online, as well for mobile and tablet computers (iPhone, iPad). Adding to their substantial success, they promise to provide new games every day. Becoming the leader in the online game industry, they are constantly up-to-date with the current social media. They are active on many social media sites such as, Facebook, Twitter, and Youtube. Being prominent on social media gives them a huge advantage, which enables them to market effectively and interact closely to their customers bringing their customer relationships to a whole new level.

Their Facebook page is absolutely fun and engaging. Currently, there are 113,724 likes and 1,476 people are talking about it. Big Fish Games provides status updates ranging from their games, contests, promotions, and close interactions with their customers by uploading photos and rating them. Aside from all the promotions, they are using the 80/20 rule. They really know how to focus in giving the right content and constantly making the content as interesting as possible. By implementing these engaging marketing strategies, they are on the verge to reaching high customer loyalty.

For their Twitter page, they are constantly posting new tweets every day and sometimes twice, or three times a day. They have a total of 12,816 followers, and 3,029 tweets. They are posting interesting tweets regarding their latest updates and replying to their fellow customers. I can't help but to praise the level of interactivity that Big Fish Games has provided to their customers. They are giving the customers the utmost level priority by actively responding to their questions and concerns. I like what they are doing by posting interesting and relevant tweets that suit their customers.

Now shifting to their Youtube page, they have 2,469 subscribers and a total of 9,443,619 video views. They are also active in Youtube, by posting new videos and previews of their latest games. By having a Youtube, it has hugely benefited Big Fish Games because of the capability in reaching many customers, to show previews of their gameplay. It is therefore, a huge plus that they can show their games freely to anyone that is interested.