Facebook
On the Seattle
Aquarium’s Facebook page, there are 21 videos. Of the 21 there 18 videos of
marine animals swimming or playing which leaves 3 videos that have actual
people in them that are educational. Though
the Seattle Aquarium should have a lot of marine animal videos, they should also
have videos that explain the workings or the aquarium or from the biologists. The
Seattle Aquarium could also host a video contest for a prize of tickets to the aquarium.
This would attract more people to the page and get followers involved.
YouTube
Seattle Aquarium joined
YouTube in July of 2009. In the last three years, they have attracted only 202
followers and posted only 37 videos. Their last video was uploaded five days
ago and is titled “How to teach a harbor seal to jump in the water.” This is a
good us of the most searched phrase “how to” and the Seattle Aquarium is
starting to post videos more often. Their small following is a hindrance
though. After being a member for three years they should have more of a
following. I suggest the Aquarium post links to their YouTube page on their
other social media sites and host a video contest as stated above.
Website
The use of video on
the Seattle Aquarium website is non-existent. After searching every link, I
could not find one video. This is troubling since people want to be
entertained. If the Aquarium was to include video on its pages, guests would
spend more time on the website. This could also increase traffic to their YouTube
page. If someone found a video they liked, they could then follow it to the YouTube
page where they can watch more interesting videos and follow the aquarium.
Bottom line: the website NEEDS video.
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