Throughout the course, I thought that there were a few things that made a big impression about Internet Marketing.
The importance of customer interaction takes precedence; marketing to the customer and giving them a remarkable experience is key to advertising in this digital age. Because we're always online, our presence on the internet defines how marketing will work on us. The longer we're prolonged to social media for example, the more effective advertising will affect our mindsets.
Social media, on another aspect; gives us the mediums through which we interact and without this innovation in this age, marketing will not evolve to a digital era. We succumb to the power of the internet, in terms of how it speaks to us, and how we interact with it. We can not produce such traffic that we do now, without word of mouth, without popular media, and without our friends and family on the different outlets also.
Last but not least, we do not interact with all the advertising without the important concept of it without being interesting and relevant. Otherwise, what's the point of advertising if it doesn't have anything to do with us? With that we have to promote in advertising the idea of a customer based experience, instead of mass marketing, to personally sell to individuals- not just "people."
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