Thursday, May 10, 2012

I buy stuff online @ Amazon

Amazon's customer service experience is unparalleled.  Other companies benchmark themselves against amazons customer experience.  For example, the click to buy feature that Amazon has implemented streamlines the buying process so people don't have to find their wallets or purses and mess with entering their personal information.

One problem with this is security.  In order for the click to pay service to work, individuals must input their bank information into an Amazon database.  How secure are Amazon's databases?  Probably pretty safe, but if you have a lot on the line, you may be hesitant to use this service.

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